New MBA director appointed; hails from U of A’s Walton College of Business

SPRINGFIELD, Mo., July 25, 2018 —Dr. Robin Soster has been appointed director of Drury University’s MBA program.

Soster, also a visiting associate professor of marketing in Drury’s Breech School of Business, was most recently an assistant professor of marketing in the Sam Walton College of Business at the University of Arkansas, where she taught consumer behavior at both the undergraduate and graduate levels from 2011 to 2018.

“Dr. Soster is a great addition to the Breech School of Business and Drury University, and brings a wealth of business and marketing experience and expertise to the role of MBA director. I am confident in her ability to lead our MBA program to new and exciting heights,” said Dr. Jin Wang, dean of the Breech School of Business.

Soster received the Walton College of Business Excellence in Teaching Award in 2016. Her primary research focus is in the area of judgment and decision-making, with a particular focus on consumer behavior and satisfaction.

Her work has been published in the Journal of Consumer Research, the Journal of Public Policy & Marketingand the Journal of Consumer Affairs. She is a member of the Association for Consumer Research, Society for Consumer Psychology, American Marketing Association and Society for Marketing Advances, and has presented her research at a number of national and international conferences, including the American Marketing Association’s annual conference.

Soster has a Ph.D. in Marketing, MBA in Marketing and bachelor’s degrees in Operations Research and Statistics & Economics from the University of South Carolina. Prior to pursuing her doctorate, Soster taught Principles of Marketing and Introduction to Business at Winthrop University. She is also a former marketing and financial analyst for a private equity firm and was at one time a computer programmer. 

“I reflect back on my own MBA program as a time of great personal, professional, and interpersonal growth,” Soster said. “I was highly involved with our MBA Student Association, the Case Competition Team, and—what we refer to today as—‘service learning experiences.’ Because of this, I am just so thrilled to become a member of the Drury and Breech families. It is an exciting time in the life of both the institution and the school of business and I am honored to be a part of it!”


Media Contact: Greg Katski, Director of Marketing, College of Continuing Professional Studies - (417) 873-7317 or

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