MBA Curriculum: Coming Fall 2020
Drury’s MBA is comprised of ten 3-hour courses intentionally designed to provide an integrative perspective on designing, leading, and engaging in fruitful ventures.
This course is designed to equip students entering the MBA program with the essential tools required to succeed in both the program itself and in today’s turbulent business environment. A key component of this course is developmental in nature. Students enrolled in this class will receive basic instruction in communication technology platforms (e.g., Excel, Word, PowerPoint, Slack, Zoom), will identify the goals they hope to achieve in their MBA education, and will participate in leadership assessment and development exercises.
This class will include advanced instruction in software tools and platforms used heavily in business today (e.g., Office Productivity, Communications, Slack, Zoom, etc.); however, its primary focus will be on how to better understand and deploy technology in today’s business environment, which is continuously disrupted with radically new technologies. Topics will include, but are not limited to the following: operating systems and networks, hardware and software management, mobile device management, information security, AI / AR management; best practices for working remotely.
This course is designed to introduce students to the basic principles of economics and the application of these principles to decision making. Students will gain insight into the use of descriptive, predictive and prescriptive analytics to understand business / market opportunities. In this manner, a second goal of this course is to build foundational understanding of the “right” questions to ask when assessing resources and capabilities as well as analyzing industries and competitive landscape.
This course is designed to develop students’ understanding of the cultures, political systems and economies of the leading and emerging countries of the world. By the completion of this course, students should be able to identify key elements in a business model, seeing connections and contradictions in an effort to understand and adapt to differences in cultures and economic systems.
This course is designed for students to assess business opportunities and potential innovations in a global context. During the summer between their first and second years in the program, students travel abroad to engage with international companies. While abroad, students will interact with corporations, entrepreneurial ventures, non-profits, governments, and locals with the goal of identifying strategic issues to consider, evaluate, and solve / resolve in the context of a team project that extends throughout the second year of the program, culminating in MBAV 699 (Venturing Conference / Breech MBA Weekend).
This course considers how to design and implement the best combination of marketing efforts to carry out a firm’s strategy in its target markets. The focus is developing Venture Teams’ abilities to formulate and implement marketing strategies for the organizations selected from the previous summer’s site visit. Students completing this course will better understand the benefits of creating and delivering value to customers and stakeholders, honing these skills through the application of marketing concepts and tools to decisions related to resource allocation, segmentation, targeting, branding, pricing, distribution, and promotion.
This course provides in-depth coverage of evaluating corporate investments, using tools of investment analysis and decision-making. Students completing this class will be able to measure financial performance on a variety of important dimensions, use statistical analysis effectively, and correctly interpret, evaluate and report complex financial and statistical information.
This course provides insight into how to build healthy and effective organizations designed to support a company’s strategic direction, and to recruit, select, train and develop the human resources that such organizations need to thrive and grow.
This seminar course offers students nearing graduation from the MBA program an opportunity to step back and reflect on the bigger picture of business thinking and practice, and to examine the challenges and opportunities likely to confront business leaders over the course of their professional journey. Project teams in this course will draw upon these seminar discussions to inform plans for the Venturing Conference to be held during Breech MBA Weekend (MBAV 699).
This course is the culmination of the two-year MBA experience. Venture Teams will plan, organize, and implement a conference that includes guest speakers, networking events, and Venture Team case presentations. Part of the final grade for the course will be based upon conference participant feedback.
From time to time, students may have the opportunity to conduct independent research (MBAV 691) or participate in a special topics course (MBAV 690). Permission to use either MBAV 690 or MBAV 691 as a substitute for the core curriculum must be granted by the MBA Director, who will assess student requests on a case-by-case basis.