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Contact: William D. Rohlf, Jr.
Interim Director
Office: (417) 873-7415
Fax: (417) 873-7537
wrohlf@drury.edu

2009-10 Course Descriptions

Accounting Courses (ACCT)
Computer Information Systems Courses (CISQ)
Economics Courses (ECON)
Finance Courses (FINC)
Management Courses (MGMT)
Marketing Courses (MKTG)


Accounting Courses:

ACCT 209: Principles of Accounting
ACCT 210: Financial Statement and Decision Analysis
ACCT 307: Intermediate Accounting I
ACCT 308: Intermediate Accounting II
ACCT 310: Tax Service I
ACCT 312: Cost Management Systems
ACCT 321: Federal Taxation I
ACCT 322: Federal Taxation II
ACCT 350: Accounting Information Systems
ACCT 403: Auditing Principles and Procedures
ACCT 404: Advanced Auditing
ACCT 409: Intermediate Accounting III
ACCT 410: Tax Service II
ACCT 412: Advanced Accounting
ACCT 420: Issues in Public/Corporate Accounting
ACCT 429: Governmental and Nonprofit Accounting
ACCT 480: Professional Business Experience
ACCT 290, 390, 490: Selected Topics
ACCT 397, 398, 497, 498: Internship
ACCT 491, 492: Research

ACCT 209: Principles of Accounting. 3 hours.

Introduces the student to the role of accounting in a global society. Principles and concepts of financial accounting . Analysis of accounting statements. Accounting cycles and procedures: receivables, inventories and fixed assets.

ACCT 210: Financial Statement and Decision Analysis. 3 hours.

Prerequisite: ACCT 209.This course provides an introduction to the tools and techniques of financial statement analysis with an emphasis on the use of financial statements for external and internal decision making. Among the topics covered are profitability and ratio analysis, earnings management, cash flows analysis, business valuation, and present value. The course emphasizes a user rather than a preparer’s perspective.

ACCT 307: Intermediate Accounting I. 3 hours.

Prerequisite: Admission to Breech School of Business. Applies cooperative learning techniques to develop the students’ ability to analyze more complex organization problems. Financial accounting measurement including revenue and expense recognition; cash flows; inventory cost and valuation; long-lived assets, costing valuation and amortization.

ACCT 308: Intermediate Accounting II. 3 hours.

Prerequisite: ACCT 307 and admission to Breech School of Business. A continuation of ACCT 307 with emphasis on debt financing and equity measurement. Includes an in-depth review of present value techniques along with coverage of advanced topics such as debt and equity investments, leases and accounting for deferred taxes.

ACCT 310: Tax Service I. 1 hour.

Prerequisite: ACCT 321 and admission to Breech School of Business. This course provides a service-learning experience for accounting students. Students develop tax-preparation skills by participating in an IRS -sponsored Volunteer Income Tax Assistance Program (VITA) and utilize computerized software to aid in the preparation of income tax returns.

ACCT 312: Cost Management Systems. 3 hours.

Prerequisite: Admission to Breech School of Business. A study of the various accounting treatments and innovations in cost and performance measurement, including the accurate measurement of activity costs and the reduction of costs by continuous improvement.

ACCT 321: Federal Taxation I. 3 hours.

Prerequisite: ACCT 210 and admission to Breech School of Business. An introduction to the concept of taxation in general, the focus being the Federal Income Tax. Introduces the student to the tenants underlying the federal income tax system with an emphasis on individual income tax returns, identifying issues, conducting research and writing client memos are emphasized.

ACCT 322: Federal Taxation II. 3 hours.

Prerequisite: ACCT 321; and admission to Breech School of Business. A study of the current tax code as it relates to corporations, partnerships, estates and trusts, including international issues. The material builds on the understanding of the underlying tenants of the federal income tax system introduced in Federal Taxation I. Preparation of returns as well as research and memo writing are included.

ACCT 350: Accounting Information Systems. 3 hours.

Prerequisite: Admission to Breech School of Business. A study of the use of a variety of resources designed to transform financial and other data into financial information for decision-making. Consideration of these systems must deal with issues such as the flow of transactions and related procedures, summarizing financial data into meaningful formats for internal and external reporting, documentation for audit trail purposes, data security and backup and disaster recovery planning.

ACCT 403: Auditing Principles and Procedures. 3 hours.

Prerequisites: ACCT 308, ACCT 321, and admission to Breech School of Business. Introduces the student to the auditing needs of organizations. Covers ethical and legal responsibilities of the public accountant: preparation of audit program and working papers, auditing balance sheets and profit and loss accounts, auditor’s certificate and report. Use of cases to integrate complex problem solving techniques.

ACCT 404: Advanced Auditing. 3 hours.

Prerequisites: ACCT 403 , and admission to Breech School of Business. This course is intended to deepen the student's understanding of auditing concepts through application of the professional literature to real auditing cases, both famous litigation cases as well as contemporary auditing situations.

ACCT 409: Intermediate Accounting III. 3 hours.

Prerequisites: ACCT 308 and admission to Breech School of Business. A continuation of ACCT 308 with emphasis on advanced financial accounting topics. Includes review of foreign currency transactions, pensions, derivatives, earnings per share, cash flows and accounting theory. Critical evaluation of financial goals, performance.

ACCT 410: Tax Service II. 1 hour.

Prerequisites: ACCT 310, ACCT 322, and admission to Breech School of Business. This course is a continuation of ACCT 310 in that it builds upon the experiences gained in the previous service-learning course. It provides students the opportunity to expand their understanding and preparation of income tax returns.

ACCT 412: Advanced Accounting. 3 hours.

Prerequisite: ACCT 308 and admission to Breech School of Business. An advanced study of accounting principles including accounting for combined corporate entities, consolidated statement analysis and accounting research and decision making. Cooperative learning activities are applied to facilitate positive interdependence, individual accountability, group processing and retention relating to advanced accounting topics.

ACCT 420: Issues in Public/Corporate Accounting. 3 hours.

Prerequisite: Minimum of 30 hours of accounting courses and admission to Breech School of Business. Review of financial accounting, managerial/cost accounting, theoretical concepts, tax regulation, business law, and related subjects including the analysis and techniques for solving CPA/CMA examination questions. Students will be required to prepare and sit for at least two parts of the CPA or CMA exam.

ACCT 429: Governmental and Nonprofit Accounting. 3 hours.

Prerequisite: ACCT 403 and admission to Breech School of Business. Introduces the student to fund accounting and the current accounting practices for governments and other nonprofit organizations. Includes detailed examination of the GASB 34 model. Reviews the business structure and special needs of financial reporting for nonprofit entities and requires each student to complete a service-learning project.

ACCT 480: Professional Business Experience. 3 hours.

Prerequisite: Admission to Breech School of Business, junior or senior standing required. Internship Procedures. Internship experience for students majoring in accounting. Includes one in-class meeting each week during the semester for discussions pertaining to professionalism in the workplace environment. S/U grading.

ACCT 290, 390, 490: Selected Topics. 1-3 hours.

ACCT 397, 398, 497, 498: Internship. 3 hours.

ACCT 491, 492: Research.


Computer Information Systems Courses:

CISQ 170: Computer Proficiency Exam
CISQ 250: Management Information Systems
CISQ 277: Web Development I: XHTML and CSS
CISQ 278: Web Development II: Dynamic Website Development
CISQ 351: Systems Analysis and Design
CISQ 450: Database Design and Management
CISQ 451: E-Commerce
CISQ 459: Senior Project in Computer Information Systems and E-Commerce
CISQ 290, 390, 490: Selected Topics
CISQ 397, 398, 497, 498: Internship
CISQ 491, 492: Research

CISQ 170: Computer Proficiency Exam. 0 Hour.

Students completing a major in accounting, computer information systems, economics, finance, management or marketing, or a minor in business administration, are expected to possess computer proficiency in critical business productivity tools (word processing, spreadsheet, and presentation). Competency will be assessed through the administration of a proficiency exam. Offered for satisfactory/unsatisfactory credit only.

CISQ 250: Management Information Systems. 3 hours.

Prerequisite: CISQ 170. An introduction to the study of the design and application of management information systems in business.

CISQ 277: Web Development I: XHTML and CSS. 3 hours.

Prerequisites: CISQ 170. This course will deal with topics related to developing standards-compliant websites. Students will be exposed to primary languages of the Web such as XHTML and CSS. Using a variety of industry standard tools, students will learn best practices and common patterns for crafting webpages and sites.

CISQ 278: Web Development II: Dynamic Website Development. 3 hours.

Prerequisites: CISQ 277. This course will deal with topics related to developing dynamic websites using languages and platforms such as JavaScript, C#, ASP.NET, LINQ, AJAX, etc. Students will discover how to design, create, and query basic databases to store the content of a website. They will also delve into both server-side and client-side programming models to provide their websites a rich and responsive user interface.

CISQ 351: Systems Analysis and Design. 3 hours.

Prerequisite: Admission to Breech School of Business. This course is intended to assist students in understanding (1) the process by which an information system application is developed; (2) the results of the various analysis and design sub-processes; and (3) the concepts and considerations that influence the processes and their results. Lectures, discussions, readings, and exercises will deal with the areas of computer technology, information analysis, requirements determination, detailed logical design, physical design, implementation planning, and organizational behavior. Through regular deliverables associated with the cumulative project file of a running case, students will follow a widely used structured development methodology (the data flow diagramming approach) in conducting team-oriented analysis and design projects.

CISQ 450: Database Design and Management. 3 hours.

Prerequisite: Admission to Breech School of Business. A study of the issues involved in the design and management of computer databases and their application for problem solving will be discussed. Issues of data structures, storage, and mining will be investigated.

CISQ 451: E-Commerce. 3 hours.

Prerequisite: Admission to Breech School of Business. A study of the impact of electronic commerce on business and the role of the Internet in reshaping business to business relationships as well as e-tailing.

CISQ 459: Senior Project in Computer Information Systems and E-Commerce. 3 hours.

Prerequisites: CISQ 450 or CISQ 451; and admission to Breech School of Business. This course will involve direct application of classroom topics to real world computer information systems/e-commerce problems.

CISQ 290, 390, 490: Selected Topics. 1-3 hours.

CISQ 397, 398, 497, 498: Internship. 3 hours.

CISQ 491, 492: Research.


Computer Science Courses:

In the Computer Information Systems Major, students have the option of choosing courses from the Computer Science major to complete requirements for their major: CSCI 331 Operating Systems or CSCI 351 Programming Languages. Note: Other CSCI courses descriptions are included below if they are prerequisite for CSCI 331 or CSCI 351. The following course descriptions are provided for your reference should you choose to enroll in either of the CSCI courses.

CSCI 241: Discrete Mathematics (prerequisite for CSCI 251 and CSCI 261)
CSCI 251: Introduction to Computer Science (prerequisite for CSCI 261)
CSCI 261: Data Structures (prerequisite for CSCI 262 and CSCI 331)
CSCI 262: Algorithms (prerequisite for CSCI 351)
CSCI 331: Operating Systems
CSCI 351: Programming Languages

CSCI 241: Discrete Mathematics. 3 hours.
Prerequisite: two years of high school algebra. This course includes propositional logic, induction and recursion, number theory, set theory, relations and functions, graphs and trees and permutations and combinations. Same as MATH 241.

CSCI 251: Introduction to Computer Science. 3 hours.

Prerequisite: CSCI 241. An introduction of various areas of computer science. A major component is programming design and development using a high level language such as C++ . A disciplined approach to problem solving methods and algorithm development will be stressed using top-down design and stepwise refinement. Topics included are syntax and semantics, I/O , control structures, subroutines and modularity, data types, and fundamental algorithms. Also discussed are the ethics of computing.

CSCI 261: Data Structures. 3 hours.

Prerequisite: CSCI 241, CSCI 251, MATH 231. It is recommended that students receive a grade of C or better in these prerequisites to be successful in this course. An in-depth study of data structures, including arrays, records, stacks, queues, lists, trees, heaps and hash tables. The study includes the definition, specification and implementation of these structures, as well as examples of their uses. Also included is an introduction to the internal representation of information.

CSCI 262: Algorithms. 3 hours.

Prerequisite: CSCI 261. Recommended: MATH 234 or MATH 235. It is also recommended that students receive a grade of C or better in CSCI 261 to be successful in this course This course examines the design and efficiency of sequential and parallel algorithms. Problem-solving strategies and techniques are central. The algorithms studied include sorting and searching, pattern matching, graph algorithms, and numerical algorithms. Standard algorithmic paradigms are studied: divide and conquer, greedy methods, and dynamic programming. We will consider the time and space complexity analysis of sequential and parallel algorithms, and proofs of algorithm correctness.

CSCI 331: Operating Systems. 3 hours.

Prerequisite: CSCI 261. The concepts underlying operating systems are studied. Topics include file systems, COS scheduling, memory management, deadlocks, concurrent processes and protection.

CSCI 351: Programming Languages. 3 hours.

Prerequisite: CSCI 262. This course includes the history, design and implementation of various programming languages. The strengths and weaknesses of each language will be studied and the comparisons among the languages will be highlighted. The specific languages studied may include a scientific language such as Fortran, an object oriented language such as JAVA, a functional language such as LISP, and a database query language such as SQL . Also included will be brief introductions to compiler design and to automata and formal language theory.


Economics Courses:

ECON 201: Basic Economic Theory
ECON 225: Introduction to Environmental Economics
ECON 302: Labor Economics and Industrial Relations
ECON 311: Price Theory
ECON 312: Aggregate Economic Analysis
ECON 325: Environmental Economics
ECON 335: Poverty and Discrimination
ECON 375: Econometrics
ECON 435: Public Finance
ECON 461: International Economics
ECON 290, 390, 490: Selected Topics
ECON 397, 398, 497, 498: Internship
ECON 491, 492: Research

ECON 201: Basic Economic Theory. 4 hours.

Students will be introduced to the way market economies deal with the universal problems of resource scarcity. They will use economic models to evaluate market processes and government policies. The course provides an introduction to microeconomics and macroeconomics. (Meets Political Science and Economics)

ECON 225: Introduction to Environmental Economics. 3 hours.

Economic principles are used to analyze contemporary environmental issues. The impacts of population and economic growth on natural resource depletion are explored. Same as ENVR 225.(Meets Economics & Political Science)

ECON 302: Labor Economics and Industrial Relations. 3 hours.

Prerequisite: Admission to Breech School of Business. Historical development of the labor movement. Structure and governance of unions. Wage theory.

ECON 311: Price Theory. 4 hours.

Prerequisite: Admission to Breech School of Business. Students will use economic models to explore how free markets can lead to the most efficient use of society’s scarce resources. The problems posed by monopoly and other forms of market failure will be analyzed along with other real-world issues.

ECON 312: Aggregate Economic Analysis. 4 hours.

Prerequisite: Admission to Breech School of Business. Students will trace the historical development of contemporary macroeconomic analysis and use economic models to evaluate the impact of monetary and fiscal policies on the level of employment, output and prices in capitalist economies. The debate surrounding the appropriate role of government in promoting full employment and price stability is given emphasis.

ECON 325: Environmental Economics. 3 hours.

Prerequisite: Admission to Breech School of Business. This interdisciplinary course involves the use of economic principles and various ethical perspectives to analyze contemporary environmental issues. The links between economic growth and population growth and the impact of growth on natural resource depletion and various types of environmental pollution are explored. Same as ENVR 325.

ECON 335: Poverty and Discrimination. 3 hours.

Prerequisite: Admission to Breech School of Business. Extent of poverty and income inequality in U.S. economy is described. Various theories that attempt to explain causes of poverty and inequality are discussed. Existing antipoverty programs are analyzed as are proposals for policy changes.

ECON 375: Econometrics. 3 hours.

Prerequisites: ECON 311, ECON 312 and admission to Breech School of Business. The tools of economic theory, mathematics and statistics are applied to the analysis of economic issues and problems.

ECON 435: Public Finance. 3 hours.

Prerequisite: ECON 311, and admission to Breech School of Business. (ECON 312 is recommended, but not required.)A study of federal, state and local taxes. The problems of taxation will be approached both from the viewpoint of the needs of the government and the economic implications to business and industry and to society.

ECON 461: International Economics. 3 hours.

Prerequisite: Admission to Breech School of Business. (ECON 311 is recommended, but not required.) Basic theory and problems of international trade. Monetary and exchange problems in relations between countries. The gold standard and managed paper currencies.

ECON 290, 390, 490: Selected Topics. 1-3 hours.

ECON 397, 398, 497, 498: Internship. 3 hours.

ECON 491, 492: Research.


Finance Courses:

FINC 405: Money and Banking
FINC 431: Finance
FINC 435: Investments
FINC 441: Intermediate Finance
FINC 445: Advanced Investments
FINC 495: CFA Level I Study
FINC 290, 390, 490: Selected Topics
FINC 397, 398, 497, 498: Internship
FINC 491, 492: Research

FINC 405: Money and Banking. 3 hours.

Prerequisite: ACCT 210 and admission to Breech School of Business. A sound economy rests upon the health of its banking system. This course focuses specifically on the history of the banking industry in the U.S. over the past century. Emphasis will be placed on understanding the differences among financial institutions, the activities of banks, the regulatory environment in which banks operate, and the role of banks as financial intermediaries. Other topics include the Federal Reserve and monetary policy.

FINC 431: Finance. 3 hours.

Prerequisite: ACCT 210 and admission to Breech School of Business. This course is an investigation of the study of finance and its implications. Topics covered include: financial statement analysis, cash flow, taxes, the financial environment, interest rates, risk and return, time value of money, and the valuation of bonds, stocks, and firms . The course emphasizes that financial managers must deal with various models, assumptions, and cultures and are often called upon to make decisions based on qualitative as well as quantitative factors.

FINC 435: Investments. 3 hours.

Prerequisite: FINC 431 and admission to Breech School of Business. This course provides an introduction to investments, providing an overview of the basic types of securities and how the market for these securities operate. Specific topics include mutual funds, basic valuation of stocks and bonds, and introduction to derivative securities, and basic portfolio management.

FINC 441: Intermediate Finance. 3 hours.

Prerequisite: FINC 431 and admission to Breech School of Business. This is the second course in finance and will provide a greater depth of the core issues including valuation, cost of capital, capital budgeting, estimating cash flows, capital structure, dividends, forecasting and working capital management. Cases will be utilized to explain how financial theory is used in practice to help make better financial decisions. Students will develop a structure or method for analyzing problems, evaluating alternatives and presenting solutions. Information sources will be identified and qualitative and quantitative skills will be developed for problem solving.

FINC 445: Advanced Investments. 3 hours.

Prerequisite: FINC 435 and admission to Breech School of Business. This course will specifically focus on derivative securities and more advanced portfolio optimization techniques. Areas of study include the pricing of options, the construction of option strategies, futures contracts, and hedge funds. The course will also provide advanced instruction on the construction of optimal portfolios.

FINC 495: CFA® Level I Study. 3 hours.

Prerequisite: FINC 435 and admission to Breech School of Business. This course will focus on preparing students to sit for Level I of the Chartered Financial Analyst (CFA®) exam. Areas of study will be those outlined in the CFA® Institute Candidate Body of Knowledge (CBOK).

FINC 290, 390, 490: Selected Topics. 1-3 hours.

FINC 397, 398, 497, 498: Internship. 3 hours.

FINC 491, 492: Research.


Mathematics Courses:

For admission to the Breech School of Business, business majors are required to take six credit hours from the Mathematics curriculum: MATH 227 Intro to Statistics (required) and students may choose one course from these two options: MATH 230 Business Calculus, or MATH 231 Calculus I. Note for transfer students: Either Math 230 or Math 231 is a requirement for Breech admission and is not met with an AA degree.

MATH 227: Introduction to Statistics
MATH 230: Business Calculus
MATH 231: Calculus I

MATH 227: Introduction to Statistics. 3 hours.

Prerequisite: One year of high school algebra. A course to acquaint the student with the basic ideas and language of statistics including such topics as: descriptive statistics, correlation and regression, basic experimental design, elementary probability, binomial and normal distributions, estimation and test of hypotheses, and analysis of variance.

MATH 230: Business Calculus. 3 hours.

Prerequisite: Two years of high school algebra. Topics from differential and integral calculus with an emphasis on business applications. This class cannot be used as a prerequisite for MATH 232 Calculus II.

MATH 231: Calculus I. 4 hours.

Prerequisite: Two years of high school algebra and one semester of high school trigonometry. A study of the fundamental principles of analytic geometry and calculus with emphasis on differentiation.


Management Courses:

MGMT 103: Business Foundations
MGMT 205: International Study Abroad
MGMT 210: Principles of Entrepreneurship
MGMT 228: Analytical Methods
MGMT 301: Leadership & Organizations
MGMT 304: Organizational Behavior
MGMT 319: Business Law I
MGMT 320: Business Law II
MGMT 321: Legal Environment of Business
MGMT 340: Project Management
MGMT 356: Negotiation and Organizational Conflict
MGMT 373: Human Resource Management
MGMT 376: Production Management
MGMT 422: Corporate Policy and Ethics
MGMT 424: Business Simulation Workshop
MGMT 425: International Management
MGMT 426: International Management-China
MGMT 446: Strategic Management
MGMT 476: Nonprofit Organizations
MGMT 480: Professional Business Experience
MGMT 290, 390, 490: Selected Topics
MGMT 397, 398, 497, 498: Internship
MGMT 491, 492: Research

MGMT 103: Business Foundations. 3 hours.

An introduction to the fundamental concepts and principles of business enterprise and economics. Introduction to the functions of a business organization. Simulation experience and analysis of business cases. Basic research methods, written and oral reports, discussion of current business and economic developments. Global business awareness.

MGMT 205: International Study Abroad. 0 hours.

This requirement may be met in many ways, including, but not limited, to, any of Drury’s study abroad programs, including study abroad for a semester, a year, or through special short-term courses of at least three weeks in length. S/U grading

MGMT 210: Principles of Entrepreneurship. 3 hours.

An exposure to the dynamics of identifying opportunities and dealing with the risks of implementing new ideas and ventures, while focusing on the early development of independent ventures as well as those within established organizations. Both individual and organizational level issues will be addressed. Includes an analysis of the major functional areas of the start-up firm: accounting, finance, human resources, information systems, logistics, management, marketing, production/operations, purchasing, and sales, as well as considerations for entrepreneurship in the international marketplace.

MGMT 228: Analytical Methods. 3 hours.

Prerequisites: CISQ 170, MATH 227. Study of common techniques for quantitative analysis and decision making including probability distributions, forecasting models, multivariate correlation and regression, linear programming, queuing analysis, and simulation. Team and individual research and problem solving, report writing, and oral presentations. Critical evaluation of assumptions in decision making including qualitative considerations.

MGMT 301: Leadership & Organizations. 3 hours.

Prerequisite: ACCT 210 and admission to Breech School of Business. Introduction to management of organizations, including strategy, leadership and organizational design. Team projects in management research and critical analysis. (It is recommended that arts administration majors take ACCT 210 prior to registering for MGMT 301.)

MGMT 304: Organizational Behavior. 3 hours.

Prerequisite: MGMT 301 and admission to Breech School of Business. Intermediate study of management of organizations, with emphasis upon dynamic organizational processes such as group decision making and organizational change. Relationships among strategy, structure and behavior examined through workshops, team and individual projects and simulations.

MGMT 319: Business Law I. 3 hours.

Prerequisite: Admission to Breech School of Business. This course explores ethical and legal issues in business beginning with the legal system and forms of dispute resolution and covering the procedural and substantive areas of constitutional law, business crimes, torts/products liability, contracts and sales. Contemporary legal and ethical issues in business are discussed.

MGMT 320: Business Law II. 3 hours.

Prerequisite: Admission to Breech School of Business. This course covers the legal requirements of the Uniform Commercial Code as to negotiable instruments, debtor-creditor relationship, and secured transactions. Other substantive areas covered in this class include: bankruptcy, insurance, business organizations, and employment law.

MGMT 321: Legal Environment of Business. 3 hours.

Prerequisite: Admission to Breech School of Business. This course is an overview of laws and regulations as they pertain to the business atmosphere. Topical areas include procedural laws and the court system; alternative means of dispute resolution; constitutional law, torts/products liability, business crimes, contracts, sales, forms of business organizations, and employment regulation. Case analysis and ethical implications are discussed in each area.

MGMT 340: Project Management. 3 hours.

Prerequisite: MGMT 301 and admission to the Breech School of Business. A study of management theory particular to the effective organization and leadership of programs and projects. Essential elements of this study include project planning, investments and evaluation, and the management of complex processes. The characteristic challenges of projects and programs, including sensitive time constraints, ad hoc structures, and work sequencing will be given particular attention.

MGMT 356: Negotiation and Organizational Conflict. 3 hours.

Prerequisite: MGMT 304 and admission to the Breech School of Business. This course introduces theory and process of negotiation and other methods of conflict management. Students will also gain hands-on experience through extensive use of two-party simulations, cases, and discussions. Representative topics include negotiation, group decision making and alternative forms of conflict resolution.

MGMT 373: Human Resource Management. 3 hours.

Prerequisite: Admission to Breech School of Business. A survey of the major human resource management functions including planning, staffing, training and development, performance management, compensation, health, safety and security, and employee and labor relations.

MGMT 376: Production Management. 3 hours.

Prerequisite: ACCT 210 or ACCT 312; and admission to Breech School of Business. Study of production and operations function. Development of product, process and location strategies; operations layout; work measurement, productivity, learning curves; procurement methods; aggregate planning; inventory models, just-in-time methods; material requirements planning; total quality management, teamwork and quality control techniques; maintenance strategy. Issues related to international production. Team projects including on-site tours, case analysis, design of original POM strategy and operations simulation; written and oral reports.

MGMT 422: Corporate Policy and Ethics.3 hours.

Prerequisites: ECON 311 or ECON 312 (as required for your major); MGMT 301; MKTG 337; and admission to Breech School of Business. Senior seminar course for students majoring in accounting, computer information systems, economics, finance, management or marketing. Study of the roles, responsibilities and challenges of business in modern global society. Case analyses and research discussed in seminar format. Emphasis upon critical thinking, effective communication and development of socially responsible business leadership.

MGMT 424: Business Simulation Workshop. 2 hours.

Prerequisites: Admission to Breech School of Business. Senior Standing. It is recommended this course be taken concurrently with MGMT 422, and/or final semester prior to graduation. This senior-level workshop will offer students the opportunity to develop their business decision making within the context of a competitive global business simulation. Students will also receive individual feedback on their capabilities and knowledge in key areas of business practice.

MGMT 425: International Management. 3 hours.

Prerequisite: MGMT 301 and admission to the Breech School of Business. This course explores the distinct challenges of managing in an international environment. Topics covered include global environment, national culture, international human resource issues, and managing a multinational workforce.

MGMT 426: International Management-China. 3 hours.

Prerequisite: MGMT 301 and admission to the Breech School of Business. This course examines the impact of culture on the development of the current business environment in China. Students will complete an in-depth study on a region of China, identifying the historical, social, economic, and political background that contributed to the present-day cultural context of the citizens reflected in current international management practices. (Meets Minorities and Indigenous Cultures.)

MGMT 446: Strategic Management. 3 hours.

Prerequisites: FINC 431, MGMT 301, MKTG 337, and admission to Breech School of Business. Integrative, strategic application of diverse analytical approaches to decision making. Individual and team projects including oral and written presentations. Emphasis on using socially responsible and ethical means of dealing with complex situations. Global policy formulation and application with extensive use of cases.

MGMT 476: Nonprofit Organizations. 3 hours.

Prerequisite: Admission to Breech School of Business. This course is designed to support the Arts Administration major, but is an appropriate elective for several majors such as Management and Public Relations. The focus of the course is on the development and ongoing operation of nonprofit organizations, particularly those involved in the arts. Incorporation, taxation, financial reporting, marketing, donor database management, contracting and personnel issues are examples of topics covered.

MGMT 480: Professional Business Experience. 3 hours.

Prerequisite: Admission to Breech School of Business, junior or senior standing required. Internship Procedures. Internship experience for students majoring in Computer Information Systems, Economics, Finance, Management or Marketing. (Students majoring in Accounting should register for ACCT 480) Includes one in-class meeting time each week during the semester for discussions pertaining to professionalism in the workplace environment. S/U grading.

MGMT 290, 390, 490: Selected Topics. 1-3 hours.

MGMT 397, 398, 497, 498: Internship. 3 hours.

MGMT 491, 492: Research.


Marketing Courses:

MKTG 337: Marketing
MKTG 338: Professional Selling and Presentation
MKTG 339: Principles of Advertising
MKTG 341: Product Development and Brand Strategy
MKTG 344: Consumer Behavior
MKTG 348: Marketing Research
MKTG 290, 390, 490: Selected Topics
MKTG 397, 398, 497, 498: Internship
MKTG 491, 492: Research

MKTG 337: Marketing. 3 hours.

Prerequisite: Admission to Breech School of Business. Introduction to effective marketing concepts, strategies, and practices. An analytical approach to recognition of alternative strategic paradigms and their effect on a firm’s marketing. Ethical and social responsibilities of effective domestic and global marketing. Individual and team projects with operating sponsors. (Note: It is recommended that students in the sports management program or arts administration majors take ECON 201 prior to registering for MKTG 337.)

MKTG 338: Professional Selling and Presentation. 3 hours.

Prerequisite: MKTG 337 , and admission to Breech School of Business. This course explains and illustrates the process of making informative and persuasive verbal presentations. Topics include presentation materials and formats, handling objections, reaching decisions and servicing customers. Case studies, videotaped role playing and professional speakers will be used to illustrate the process.

MKTG 339: Principles of Advertising. 3 hours.

Prerequisite: MKTG 337 and admission to Breech School of Business. Introduction to advertising as an effective marketing communications tool. Strategic approach to alternative target need recognition, matching customer needs to firm strengths and using ethical and socially responsible techniques to effectively communicate benefits to targeted markets. Individual and team projects with operating sponsors.

MKTG 341: Product Development and Brand Strategy. 3 hours.

Prerequisite: MKTG 337 and admission to Breech School of Business. Course concentrates on issues related to product/brand management – an important aspect of marketing function – its integration within the organization, management of portfolio of brands/products, environmental scanning, identification and creation of value (not just product) to offer to consumers, budgeting, planning, and control issues. Specific areas discussed include research, data management, analyses for planning and decision making, decisions in the areas of product/service offering, pricing, promotions management (advertising, sales promotion, personal selling and publicity), distributions (all aspects of it), ethics and global implications, among others.

MKTG 344: Consumer Behavior. 3 hours.

Prerequisite: MKTG 337 and admission to Breech School of Business. This course focuses on application of the behavioral sciences to help understand consumer behavior. Emphasis is placed on understanding the essentials underlying consumer behavior, and developing an ability to relate such understanding to important issues faced by marketing practitioners. Course topics include perception, memory, affect, learning, persuasion, motivation, behavioral decision theory, and environmental (e.g., social and cultural) influences. Emphasis is on practitioner-oriented managerial implications of marketing tool applications, including the impact of market promotion, marketing communications, research techniques, consumer motivation, and perception.

MKTG 348: Marketing Research. 3 hours.

Prerequisite: MKTG 337 and admission to Breech School of Business. This course is a study of research methods used in marketing, including problem definition, research design, questionnaire construction, gathering and interpreting of field and/or secondary data, presentation of research conclusions, and projections for the future. In order to successfully participate, students must be proficient in marketing principles and theories.

MKTG 290, 390, 490: Selected Topics. 1-3 hours.

MKTG 397, 398, 497, 498: Internship.

MKTG 491, 492: Research.


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